In a move that perfectly combines convenience and sustainability, Australia’s leading electric vehicle charging platform Chargefox has announced an exciting partnership with Everyday Rewards. This collaboration creates a win-win situation for electric vehicle owners who shop at Woolworths supermarkets throughout Australia.
The new program allows EV drivers to collect valuable Everyday Rewards points while charging their vehicles during their weekly grocery shop. It’s a smart integration of two everyday activities that makes owning an electric vehicle even more appealing to Australian consumers.
How the Partnership Works
For EV owners, the process couldn’t be simpler. Chargefox users need only add their Everyday Rewards membership details to their existing Chargefox profile. After this one-time setup, members automatically collect one Everyday Rewards point for every dollar spent charging their vehicle at Woolworths locations.
With over 100 EV charging plugs already installed across 25 Woolworths stores nationwide and more locations planned, the network provides convenient access while shopping. The program represents a significant step forward in making electric vehicle ownership more rewarding for everyday Australians.
Chargefox Executive General Manager Ed Asuncion highlighted the popularity of the initiative, noting that thousands of drivers already use Woolworths EV chargers monthly. This partnership simply adds another layer of value and incentive to an already popular service.
Why This Matters for Australian EV Owners
The timing of this collaboration couldn’t be better. Australia is experiencing unprecedented growth in electric vehicle adoption, with record sales reaching 114,000 new EVs in 2024 – representing a significant 14% increase from the previous year.
With approximately 300,000 electric vehicles now on Australian roads, this partnership addresses a key market need. It transforms necessary charging time into a productive opportunity – allowing drivers to complete their weekly shop while their vehicle charges and earn rewards simultaneously.
Available Locations Spanning Australia
The Woolworths charging network through Chargefox spans multiple states, making it accessible to EV owners across much of Australia. Key locations include:
New South Wales: Ashfield North, Bomaderry, Cameron Park, Chatswood East, Fairy Meadow, Kellyville Grove, Kiama Village, Kirrawee Basement, Leppington Village, Metro Mosman, North Parramatta, and Yass.
Queensland: Bannockburn, Bellmere, Dakabin, Doolandella, Gordonvale West, Logan Reserve, and Redbank Plains Mountview.
Victoria: Banchory Grove, Fishermans Bend, Heidelberg, and Greenvale Lakes.
Western Australia: Mt Pleasant and Highgate.
These locations offer strategic coverage across metropolitan and regional areas, making electric vehicle travel more practical for everyday Australians. As Chargefox continues adding new charging stations at Woolworths locations, they’ll automatically be included in the rewards program.
The Bigger Picture: Australia’s EV Revolution
This partnership represents more than just a loyalty program – it’s part of a broader transformation in how Australians view electric vehicle ownership. By integrating charging into regular shopping trips and adding financial incentives, companies like Chargefox and Woolworths are helping to normalize electric mobility.
Chargefox has established itself as Australia’s largest EV charging network, committed to making charging simple, affordable, and accessible. The network’s continuous growth across metropolitan, regional, and rural areas demonstrates its commitment to supporting Australia’s transition to cleaner transportation.
What makes this partnership particularly noteworthy is how it addresses two common concerns for potential EV buyers: charging convenience and perceived additional costs. By placing chargers at supermarkets and adding loyalty rewards, both issues are cleverly addressed in one solution.
How EV Charging at Supermarkets Makes Sense
The average weekly grocery shopping trip takes around 45 minutes to an hour – coincidentally the perfect amount of time for a meaningful EV charging session. This natural alignment makes supermarkets an ideal location for EV infrastructure.
For shoppers, the ability to accomplish two necessary tasks simultaneously represents valuable time savings. For Woolworths, the charging stations create an incentive for EV owners to choose their stores over competitors, potentially leading to increased foot traffic and longer shopping visits.
Adding Everyday Rewards points to this equation simply enhances an already compelling value proposition. Most Australians are familiar with the Everyday Rewards program, which boasts over 10 million active members nationwide.
Chargefox: Australia’s EV Charging Leader
It’s worth noting that Chargefox isn’t just any charging provider. The company is wholly owned by Australian Motoring Services group (AMS), operating on behalf of Australia’s major Mobility Clubs (NRMA, RACV, RACQ, RAA, RAC, RACT) – organizations that have supported Australian drivers for over a century.
This trusted lineage adds credibility to Chargefox’s operations and explains its rapid expansion throughout the country. Since its founding in 2017, Chargefox has been at the forefront of improving EV charging for drivers, organizations, and governments through innovative technology and software solutions.
The Chargefox app unifies thousands of chargers from hundreds of organizations into a single, seamless user experience. This consolidation of charging networks makes finding, using, and paying for EV charging simpler than ever before.
Technology Behind the Partnership
The partnership leverages existing technology infrastructure in a smart integration. Woolworths locations feature a mix of charging options, including both AC and DC chargers, providing flexibility for different vehicle types and charging needs.
For example, the recently unveiled Woolworths North Parramatta location features eight new charging plugs, including four DC Kempower plugs and four AC Chargemate plugs. This dual technology approach ensures that Woolworths caters to the diverse needs of the growing electric vehicle community.
Using the Chargefox app, drivers can easily locate available chargers, monitor their charging session in real-time, and now earn rewards – all through a single interface. This user-friendly approach removes friction from the EV ownership experience.
The Future of EV Charging in Australia
As electric vehicle adoption continues to accelerate in Australia, partnerships like this one between Chargefox and Everyday Rewards are likely to become more common. The integration of charging infrastructure with everyday destinations addresses the practical concerns of EV owners while creating new opportunities for retailers.
What sets this particular partnership apart is its national scale and the backing of two established Australian brands. By bringing together Australia’s largest EV charging network and one of its most popular loyalty programs, the initiative creates a compelling proposition for current and prospective EV owners.
For those considering an electric vehicle purchase, the expanding network of conveniently located chargers at familiar shopping destinations helps alleviate range anxiety – consistently cited as one of the primary barriers to EV adoption.
Environmental Benefits Beyond Convenience
Beyond the practical benefits for consumers, this partnership contributes to Australia’s broader sustainability goals. Many Chargefox sites are powered by renewable energy, with several locations being GreenPower accredited.
This commitment to green charging ensures that EVs charged through the network truly deliver on their environmental promise. For environmentally conscious consumers, the ability to charge with renewable energy while earning rewards adds another layer of appeal.
How to Get Started
For EV owners interested in taking advantage of this program, getting started is straightforward:
- Download the Chargefox app from the Apple App Store or Google Play Store
- Create an account or log into your existing account
- Navigate to the profile section and select “Add program”
- Enter your Everyday Rewards number
- Begin earning points when charging at participating Woolworths locations
The seamless integration means there are no additional cards to carry or codes to enter at the point of charging. Once the accounts are linked, the rewards accumulation happens automatically with each charging session.
What This Means for Australia’s EV Future
Initiatives like this partnership between Chargefox and Everyday Rewards play a crucial role in accelerating Australia’s transition to electric mobility. By making EV charging more convenient, rewarding, and integrated with daily activities, the barriers to adoption continue to fall.
As more charging stations appear at familiar retail locations, the visibility of EV infrastructure increases, helping to normalize electric vehicles in the public consciousness. For consumers on the fence about making the switch to electric, seeing charging stations during regular shopping trips can help build confidence in the practicality of EV ownership.
With record EV sales in 2024 and projections for continued growth, Australia’s electric vehicle landscape is evolving rapidly. Partnerships that enhance the ownership experience will be key to maintaining this momentum.
Frequently Asked Questions
How many Everyday Rewards points will I earn when charging my EV?
You’ll earn 1 Everyday Rewards point for every $1 spent on charging at Woolworths locations.
Where can I find Woolworths EV chargers?
Woolworths currently offers EV chargers at 25 locations across NSW, Queensland, Victoria, and Western Australia, with more being added regularly.
Do I need a special card to earn points when charging?
No, simply link your Everyday Rewards account to your Chargefox profile in the app, and points will be awarded automatically.
What types of chargers are available at Woolworths locations?
Locations typically offer a mix of AC and DC chargers to accommodate different vehicle types and charging needs.
Can all electric vehicles use Woolworths charging stations?
Yes, all electric vehicle makes and models can use the charging stations at Woolworths locations through the Chargefox network.
How do I monitor my charging session? The Chargefox app provides real-time updates on your charging progress, so you don’t need to keep checking on your vehicle.
Will more Woolworths locations add charging stations? Yes, Chargefox and Woolworths have confirmed that more charging stations will be added to the network over time.
How long does a typical charging session take at a Woolworths location?
Charging times vary depending on your vehicle and the charger type, but most sessions align well with the time needed for grocery shopping.
Are the Woolworths chargers powered by renewable energy?
Many Chargefox stations are powered by renewable energy, with several locations being GreenPower accredited.
Do I need to bring my own charging cable?
Some locations may require you to bring your own cable, particularly for AC charging. Check the Chargefox app for specific location requirements.